AI visibility audit for B2B SaaS

Any crawler can find three hundred problems. This audit tells you which few keep you out of AI answers, and what to fix first.

Book the audit

Three hundred problems. Five that matter.

Most audits are a crawler export with a logo on it. Every finding gets the same weight and nobody knows where to start.

This one tells you which few things keep you out of AI answers, and the order to fix them in. You still get the full list. It goes in the appendix.

How your buyers search, and whether you can be found that way

First, what language your buyers speak: the words they use to describe the problem, from your search data and the questions they ask an assistant, checked against the words on your pages.

Then the same questions put to ChatGPT, Claude, Perplexity, Gemini and Google’s AI, by hand, recorded and dated so they can be run again in three months and compared.

Best route optimisation software for freight brokers?
For freight brokers, the tools that come up most often are Samsara for fleet visibility and routing, Motive for dispatch and compliance, and Onfleet for last-mile planning. Larger brokers also use Project44 for tracking across carriers. Which one fits depends on fleet size and whether you need ELD compliance built in.
Sample answer for a fictional company. RouteStack is not in it, and neither is anything from its site.

The short list

What is stopping you being found, and what is already working, on your site and off it. The full list of on-page, technical and off-site findings goes in the appendix, the way any audit gives it to you.

The report is five to eight fixes in order. Each one says why it costs you, the change itself, and the effort. Then a walkthrough call, after you have read it.

SEO and AI visibility auditRouteStack3 of 14
Priority 2 of 6

Every comparison page shares one meta description, so Google sees one page six times

Why it costs you. These are the pages buyers ask an assistant to compare. Six identical descriptions give a model nothing specific to quote, so the comparison prompt goes to a competitor with one good page.

The fix. One title and description per page, naming both products, plus a direct answer paragraph at the top a model can lift.

Effort. Quick. Six pages, template level once the pattern is set.

One finding from a sample report, fictional company.

A backlink analysis

Who links to you, who mentions you without linking, and the specific places your competitors get cited that you do not. A model can only repeat what it has read, so this is a list of places, not advice.

ABC
1Where competitors get citedWho is namedRouteStack
2G2 comparison: Samsara vs MotiveSamsara, MotiveNot listed
3FreightWaves, best routing tools 2026Samsara, Onfleet, MotiveNot listed
4r/freightbrokers, routing threadMotive, Project44Not listed
5Capterra, route optimisation category41 vendorsListed, no reviews
6Trucking podcast show notes, ep. 112SamsaraNot listed
Sample, fictional company. The real one runs to a few hundred rows.

The week

One week. If something will take longer, you hear on day three.

  1. Day 1

    You send access

    Search Console, analytics, the site.

  2. Days 1 to 2

    Prompt list to you

    You add what I missed.

  3. Days 2 to 5

    The work

    Prompts run, site crawled, links pulled, findings written.

  4. Day 6

    Report lands

    Read it before we speak.

  5. Day 7

    Walkthrough call

    About 45 minutes. Your questions.

Who this is for

Worth your money if

  • You sell B2B software and buyers research before talking to sales.
  • You rank on Google and it is not showing up in AI answers.
  • Someone can ship the fixes.

Not worth it if

  • Your site is under two months old. Not enough data yet.
  • You need the fixes done, not found. That is the retainer.
  • You want a number to move next week.

Words from the people who have paid me.

Ali was our first inbound hire, and honestly one of the best decisions we made early on. He built our organic channel from absolutely nothing into a real pipeline source, including our biggest deal to date, and did it solo. When AI search started changing how buyers found us, he was already restructuring our content for it before we even asked.
Emkay KhanCo-founder, Makula
Ali digs into what’s actually broken instead of running a generic checklist, and he’ll tell you straight if something isn’t worth doing yet. Docutrax’s search and AI visibility used to be an afterthought. Working with him changed that.
Shayan SiddiqiFractional CMO, Docutrax

Before you book

What does the audit check?
Whether ChatGPT, Claude, Perplexity, Gemini or Google’s AI name you when a buyer asks for a recommendation, what stops them, and what to fix first.
How is this different from a normal SEO audit?
Half of it is the same: crawling, indexing, content. The other half asks what a language model actually quotes from your pages, and who talks about you off your own site.
Why only a handful of fixes?
Because a list of three hundred is a list nobody acts on. The few that decide whether an engine names you go in the report. The rest go in the appendix.
Do I keep the report if I do not continue?
Yes. Hand it to any developer or writer. If you take the retainer, the audit fee credits toward month one.
What do you need from me?
Read access to Search Console and analytics, and the site URL.
What if the audit finds nothing badly wrong?
Then I tell you. You still get the prompt results, the link profile and the list, and a clear answer instead of a suspicion.

Three hundred problems, or the few that matter.

One week. USD 1,500, fixed. Yours to keep either way.

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