Guides
In-depth guides for people who want to do the work
Longer, more practical than the blog: step-by-step references you can hand to a developer or writer.
Guide
AK
How to increase your AI visibility
Getting your brand mentioned by ChatGPT, Perplexity, and Google's AI, backed by two peer reviewed studies and an original prompt experiment, not agency guesswork.
Guide
AK
How to appear in AI Overviews and AI Mode
Google's own eligibility requirements, best practices, and measurement for AI features, plus how to opt a page out with nosnippet, data-nosnippet, and Google-Extended.